Augmenza Business Solutions Inc. (doing business as Augmenza Academy, “we,” “us,” or “our”) operates https://augmenza.com/ (the “Site”) and provides digital downloads of phonics and literacy resources (the “Services”). This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our Site and purchase or download our materials.

1. Definitions

• “Personal Data” means any information relating to an identified or identifiable individual.

• “Processing” means any operation performed on Personal Data (collection, use, disclosure, retention, etc.).

• “Service Providers” are third‑party companies or individuals who process Personal Data on our behalf.

2. Information We Collect

A. Information You Provide Voluntarily

• Identifiers: name, email address, billing address

• Payment Data: processed by Stripe and PayPal (we do not store full payment details)

• Communications: support requests, survey responses, newsletter sign‑ups

B. Information Collected Automatically

• Usage Data: IP address, browser type & version, pages visited, time stamps, referring URLs

• Device Data: device type, operating system, language preferences

• Cookies & Tracking: Google Analytics, Meta Pixel, other cookies as detailed in our Cookie Policy

3. How We Collect Information

• Directly: via order forms, checkout, contact forms, email sign‑ups.

• Automatically: through cookies, web beacons, pixels, and analytics tools.

4. How We Use Your Information

We process your Personal Data for the following purposes:

• To Fulfill Orders: process payments, deliver digital downloads, manage returns.

• To Communicate: respond to inquiries, send administrative notices, newsletters (with opt‑out).

• To Improve Services: analyze usage trends, prevent fraud, monitor performance.

• Marketing: with your consent, send promotions; you may unsubscribe at any time.

5. Legal Bases For Processing

For Canadian Residents (PIPEDA):

We collect, use, and disclose Personal Data with your express or implied consent, except where otherwise permitted by law (e.g., investigations, legal obligations, or where consent is impractical).

For U.S. Residents:

We process information to fulfill our contractual obligations, meet legal requirements, and pursue legitimate business interests (such as improving services and preventing fraud).

For EU/UK Visitors (Informational Notice):

If you are located in the EEA or UK, your Personal Data may be processed in accordance with the principles of the EU General Data Protection Regulation (GDPR). Where applicable, we rely on Standard Contractual Clauses for international data transfers.

6. Disclosure & Sharing of Personal Data

We share Personal Data only as necessary to operate our business and provide Services:

• Payment Processors: Stripe, PayPal

• Email & Marketing: MailerLite

• Analytics & Advertising: Google Analytics, Meta Pixel, Facebook Ads, Pinterest Ads

• Hosting & Infrastructure: GoDaddy

• Legal & Compliance: to comply with court orders or protect rights.

• Business Transfers: in connection with a merger, sale, or acquisition.

External Links: We are not responsible for the privacy practices of any third-party sites linked from our Site. Please review their privacy policies before providing any information.

7. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Remember preferences and login sessions.

• Analyze Site usage and performance.

• Deliver targeted advertising (where permitted).

For a complete list of cookies, purposes, and opt‑out instructions, please see our Cookie Policy.

8. International Data Transfers

Your data may be transferred to, stored, and processed in countries outside your residence, including the United States and Canada. When transferring Personal Data from the EEA/UK, we rely on Standard Contractual Clauses approved by the European Commission.

9. Data Retention

We retain Personal Data only as long as necessary to fulfill the purposes outlined in this Policy and to comply with legal obligations:

• Order Records & Billing Data: up to 7 years for tax and accounting.

• Analytics Data: 12 months.

• Inactive Accounts: deleted or anonymized after 2 years.

10. Data Security

We implement reasonable organizational, technical, and administrative measures to protect your Personal Data, including:

• Encryption in transit (SSL/TLS).

• Secure servers and firewalls.

• Access controls and periodic audits.

11. Your Rights

For U.S. Residents (CCPA/CPRA & Other States):

• Right to know, delete, and correct Personal Data.

• Right to opt out of sale/sharing (we do not sell Personal Data).

• Right to non‑discrimination for exercising rights.

• Authorized agents may submit requests on your behalf.

For Canadian Residents (PIPEDA):

• Right to access and correct your Personal Data.

• Right to withdraw consent (subject to legal requirements).

• Right to complain to the Privacy Commissioner of Canada.

For EEA/UK Visitors:

• Right to access, correct, delete, or restrict processing.
• Right to withdraw consent and lodge a complaint with a supervisory authority.

To exercise any of these rights, please contact us using the details below.

12. Do‑Not‑Track Signals

We do not currently respond to browser Do‑Not‑Track signals, as no industry standard has been adopted.

13. Children’s Privacy

Our Services are intended for adult users (parents, educators). We do not knowingly collect information from children under 13. If we learn we have collected data from a child under 13 without parental consent, we will promptly delete it.

14. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. The “Effective Date” will be revised accordingly. We encourage you to review this page periodically.

15. Contact Us

If you have questions or wish to exercise your rights, please contact:

Email: privacy@augmenza.com

Last Updated: October 17, 2025